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《 现代果园生产与经营丛书》中的一种。围绕同志提出的“新农民观”，“懂技术、会经营”的观念，丛书将果园生产技术与经营结合起来加以介绍。本书介绍了蓝莓产业发展与投资规划、建园、苗木繁育、果园管理技术（整形修剪、土肥水、花果管理、病虫害防治技术）、蓝莓园经营管理与市场营销等方面的内容。
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